The TARGUSinfo Interactive Markets team heads to San Francisco next week for ad:tech. Not only are we exhibiting with a 20×20 booth this year, we’ve put together a panel focused on how leveraging unique data assets can improve your customer acquisition and retention:
The Secrets to Customer Acquisition—Data-Fueled Media and Lead Generation Strategies:
Media wastage. Sluggish click-through [...]
I’m moderating a panel at ad:tech SF this year – any suggestions or questions in advance are appreciated.
The Secrets to Customer Acquisition—Data-Fueled Media and Lead Generation Strategies
Media wastage. Sluggish click-through rates. Poor-performing leads. Are these the “necessary evils” of the online marketing world? As online targeting evolves, new data sources have emerged to pinpoint your [...]